Same school, new name. The School of Informatics and Computing is changing its name effective January 11, 2023. Learn more about the name change

INFO-H 559 Media and Technology Entrepreneurship

3 credits

  • Prerequisites: None
  • Delivery: Online
  • This course covers legal and business aspects of starting a media or technology company, including selecting the business structure, financing and credit, drafting business plans, articles of incorporation, and bylaws, tax implications, marketing and public relations, shareholders and governance, bankruptcy, insurance, contracts, property, and working with attorneys, accountants, and insurance agents.

    Learning Outcomes

    • Evaluate why entrepreneurship is a viable career choice for informatics, computer science and new media professionals.
    • Evaluate his or her personal and situational characteristics to determine if entrepreneurship would be an appropriate career choice.
    • Create a comprehensive business plan for a new for-profit company or non-profit organization, with complete financial statements.
    • Determine the most appropriate business structure (sole proprietorship, partnership, corporation, etc.) for a new company.
    • Create a name for the new company and design a logo.
    • Evaluate the sources for financing and credit for a new company.
    • Predict and solve any issues with leaving a current employer to start a new company.
    • Prepare appropriate paperwork for starting a corporation in Indiana, such as articles of incorporation and bylaws.
    • Assess the tax implications of a new company.
    • Develop a marketing and public relations plan for a new company.
    • Apply the law related to bankruptcy and other risks in starting a new company.
    • Compare various types of insurance to select what is most appropriate for a company.
    • Plan a company expansion or exit strategy.
    • Research resources for entrepreneurs.
    • Evaluate microfinance for entrepreneurs, especially in developing countries, and a form of economic development.
    • Evaluate contracts and other types of legal agreements.
    • Compare types of intellectual property law to determine the best ways to protect the intellectual capital of the new company.
    • Analyze shareholder and governance issues and select a board of directors for a new company.
    • Evaluate and select the appropriate support professionals for the new company, such as attorneys, accountants and insurance agents.